Tuesday, June 16, 2009

Adidas X Def Jam Dj Bag | Schuh-You

Adidas-x-Def-Jam-DJ-Bag-11

Adidas and Def Jam are celebrating this Year with a big collaboration, 60 Years of Soles and Stripes and 25 Years of Def Jams. We just received this DJ Bag which is the first piece of this collaboration. The Bag has room for 30 LP’s, is made of 100% polyester and has one small bag at each side and one at the front. Like what you see? The bag is now available at Schuh-You.

Check out all the angles of the bag and cop one for yourself!

Def Jam. The two words have been synonymous with a culture, a style and music. Beginning in a dorm room, Russell Simmons and Rick Rubin wanted to make music, hip hop Music. Russell had a brother who had a group called Run DMC. Then there was LL Cool J, Slick Rick, and even a movie called Krush Groove. Def meant cool, hip stylish and Def Jam made the music that went with that. That was the beginning. The second coming of Def Jam began with acts like Method Man, Redman, Ludacris, Jay Z, Ashanti, Kanye West and others. Def Jam is a real living thing. It stands for music, style, culture. DEF JAM! Now steered under the leadership of LA Reid, who followed in Russell Simmons footsteps, Def Jam continues to be that label, that source of music for the people to rock to. Def Jam has spawned Def Soul, Def Jam South and what’s next? Def Jam doesn’t stop…the saga continues.

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